I was poking around the Interweb last night when the news came out about Steve Jobs.
The only thing that I really know about Jobs is that he had something to do with Apple Computers and that he was one of the pioneers of the computer age.
To watch Twitter and the rest of the Interweb last night you would swear that God had been pronounced dead. Supposedly normal people were confessing they were crying at the news. For fuck’s sake!
The one thing that Jobs did brilliantly was to cash in on the stupidity and vanity of modern yoof. His master stroke was to turn computers, phones and things into a fashion statement. He created the iGeneration.
I have never owned anything made by Apple. The only experience I have is of the Apple Mac which I was forced to use on a couple of occasions. I did not like it.
The only technology I have is this laptop which is a Packard Bell. The only reason I know it’s a Packard Bell is because it is written on it. I could have bought any one of a load of machines but this one had the little bells and whistles that I wanted. I have an old Nokia phone which has its build in camera [never used], music player [never used] and a clatter of other gimmicks [never used]. I use it for making phone calls and that’s it. When I produce my phone in public I couldn’t give a flying shite what other people think, and that’s where I differ from the iGeneration. They have been conned into believing that they are a nobody if they don’t have the latest flashiest gizmo to show off.
I read an article on a blog during the week about the new iPhone. One of the most telling criticisms of it was that “It looks the same as the iPhone 4, so people can’t tell it apart at a glance. Let’s face it, that’s what a lot of people want from the iPhone.” In other words, people are not going to be so keen on it as they won’t be able to flash it around. Will it make cheaper phone calls? No. Will it make phoning people any easier? No. So what is the point in buying it? None, apart from having a yoke that is supposed to make your friends jealous.
I just wonder what the iGeneration are going to do now without their guru?