What the hell is this “like” thing all about?
I was browsing the news sites and I came across a story – “Facebook anger over Ryanair fees as passenger gets huge support”.
Now the story itself is irrelevant so I won’t bother even linking to it, but let us for a moment examine the “huge support” bit.
According to the news clip, the person involved opened up a Facebook page to gripe about Ryanair and in five days got 350,000 “likes”.
What does a “like” consist of? It consists of placing a cursor over a little button on a web page and giving the tiniest of twitches to a small muscle in the index finger. Hardly an Olympic Sport? It takes more effort to rip off a good fart.
How many of those 350,000 even read the story? My guess is that it is the herd mentality in action again, and that a lot of people will read the news item and just head over to click the “like” because they want to be one of the crowd. Or seeing as they had gone to the bother of visiting the page, they might as well leave their mark – a bit like a dog pissing on a lamppost.
I would also like to know where the “dislike” button is. It’s a bit of a Russian election if you can only vote one way. How many people visited that page and just moved on because they didn’t like it? A couple of million? If so, I would hardly class 350,000 as “huge support”. We will never know.
People seem to be obsessed with their “likes”. I have had spam offering me so many thousand “likes” upon receipt of a cheque [and now we are in Irish election territory]. People openly beg for “likes”. Why? What exactly does a muscle tic signify?
Are people really that insecure?